Like any marketing, for online advertising to be effective you have to know who your customers are, where to find them and how to deliver your message (PPC, banner ads, text ads, rich media ads, etc.). The tools and resources below can help you develop an online advertising strategy. List of Online Advertising Tools & Resources Google Ad Planner Tools to help with online ad placement by … [Read more...]

As an affiliate, you market products for other people and get paid a percentage of the sales price if someone you referred buys a product of service.  There are affiliate programs for just about any industry or type of product. If already have a website with decent traffic, affiliate marketing is a great way to monetize your site. Some of the biggest brands offer affiliate programs and … [Read more...]

Google AdSense is the largest online advertising network and is the most popular way to monetize blogs and websites. Google AdSense uses the CPC (Cost Per Click) model where the advertiser pays per click on their ad. You can also use Google AdSense to advertise your business, product, service or to drive traffic to your website. Google AdSense Resources Google AdSense Displays relevant Google … [Read more...]

Google AdSense is not the only online advertising network you can use to monetize your website or blog. There are other CPC (cost per click) ad networks and you can also usually use text based ads with Google AdSense or another CPC ad network. You can also use these ad networks to advertise your products or drive traffic to landing pages, CPA offers, etc. Text, Text Link, Contextual and CPC Ad … [Read more...]

Tip: Often you can get up to $200 in credits for paid search when you sign up for an account. Try searching for “AdWords PPC coupon”, “MSN Ad Center Coupon” or “Yahoo Search Marketing Coupon” Search Engine PPC Tools & Resources Google AdWords Google’s paid search AdWords Learning Center Google’s AdWords learning center. Great resource for search marketing and … [Read more...]

Blog ad networks provide an a monetization method  and are an alternative to AdSense and affiliate programs. Blog ad networks are priced on a CPM basis (CPM stand for Cost Per Thousand) and the publishers (blog owner) gets paid every time ad on there site is viewed 1,000 times. This can make blog ad networks a more consistent revenue source because it is not based on viewers needing to take an … [Read more...]

Free classified ads sites are growing in popularity and new ones are springing up all the time. Everyone has heard of Craigslist but there a lot of other sites offering free classifieds that are worth exploring. The more sites you advertise on, the more people will see the ad for your product, business or service. Traditional uses for free classified ad sites include: buying or selling … [Read more...]